The academic promotion and tenure process establishes the incentive structure for institutions of higher education. Open science champions have long advocated for the process to better reflect important open science scholarship that is often under-valued and neglected in academia. This webinar will highlight the five-year effort in the Psychology Department at the University of Maryland to adopt new guidelines that explicitly codify open science as a core criteria in tenure and promotion review. Discussion will include forces supporting and resisting open science behaviors and strategies for creating buy-in across the department. According to Dr. Doughetry, Department Chair, the new policy was necessary to ensure incentives for advancement reflect the values of scientists and their institutions.